Your requested item should automatically download. If not, click the Download Now button below to download your selected item.
Your website should be a major driver of enrollment, if your content is doing its job. How do you transform your website into a well-oiled content producing machine and actually measure what’s working? To attract prospective students, colleges must create a content ecosystem that encourages dialogue and repeat visits. As students become increasingly cost-conscious and outcomes-oriented in their online college search, more colleges will use original content to demonstrate the value of their education, differentiate themselves from the competition, and retain the attention of savvy and determined searchers.
File Type: .pdf
Related Items: To download additional items, select those you are interested in and click the submit button at the bottom of the page. You will be able to download the current item and any additional items you select.