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Jenzabar Launches Cloud-Based Recruitment Manager

Higher education enterprise software and services developer Jenzabar has launched a new enrollment management solution, Jenzabar Recruitment Manager.

JRM taps cloud-based customer relationship management to make it easier for institutions to sift through the growing database of candidates and pluck those who best fit the school's needs. With the selection step simplified and streamlined, admissions departments can focus on "engaging with students and determining best fit rather than on data files and duplicates," according to Jenzabar.

JRM provides built-in electronic communications tools that include e-mail broadcasting and online chat focused on higher education marketing. Its UI is designed to be intuitive, with automated workflow to communicate and collaborate with candidates and real-time reporting and dashboards, travel management, and social media tracking, the company said.

"Admissions offices want to concentrate on recruiting the right students--not moving data from one system to another and pumping out impersonal communications," Robert Maginn Jr., Jenzabar's chairman-CEO, said in a prepared statement. "Providing our clients with a cloud-based enrollment management solution, JRM, will help them simplify processes and effectively carry out engaging and personalized recruitment efforts, even through social networking and mobile devices."

Student recruiting firm TargetX is partnering with Jenzabar to power JRM and deliver enrollment capabilities on the Force.com platform of Salesforce.com. For its part, Jenzabar partners with a wide swath of more than 700 educational communities worldwide, including private liberal arts, state and community colleges, and business, medical, law and other graduate schools.

About the Author

Jerry Bard is a freelance technology writer. He can be reached at jbard386@gmail.com.

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