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New England College Adopts New Orion CRM Platform

7/25/2007

Education technology provider Intelliworks, which designed customer relationship management system, has launched a new CRM solution called Orion, which, this week, was adopted by New England College (NEC) in New Hampshire.

Orion, which began shipping Monday, is designed to help administrators  manage campus events, promote course offerings, and track communications with prospective students. It's also designed for inter-departmental collaboration on marketing programs.

"Higher education today is becoming increasingly competitive and the necessity to effectively communicate institutional messaging has become even more critical to success. Intelliworks provides us the tools to build targeted communication plans that effectively utilize our resources and budget. We see the Orion solution as a vehicle to accomplish more with less," said Diane Raymond, director of admission for New England College. "Orion empowers our team to seamlessly manage all relationship marketing and communications interactions with our constituents in a single place. With its fast deployment, ease of use, and affordable pricing structure, Orion provides compelling value to any individual and team to take control of their CRM needs."

NEC is a liberal arts college in New Hampshire serving about 1,500 graduate and undergraduate students.

Orion is available now as a "software as a service" solution starting at $100 per month for individual users. There are two versions available: the Professional Edition and the Team Edition. A 30-day trial version is also available.

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About the author: Dave Nagel is the executive editor for 1105 Media's educational technology online publications and electronic newsletters. He can be reached at dnagel@1105media.com.

Have any additional questions? Want to share your story? Want to pass along a news tip? Contact Dave Nagel, executive editor, at dnagel@1105media.com.

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David Nagel, "New England College Adopts New Orion CRM Platform," Campus Technology, 7/25/2007, http://www.campustechnology.com/article.aspx?aid=49333

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