Pearson Partners with mLevel To Gamify Business Ed

• By Joshua Bolkan
• 02/08/16

Pearson has partnered with mLevel , a company that produces interactive, game-based business education experiences designed to increase student engagement, to gamify the former's Introduction to Business course content.

Available via most smarthphones, tablets and computers, mLevel's game-based learning technology features leaderboards, social learning and badges in an effort to keep students motivated as they learn.

"As students enter the classroom, it is important to introduce material that they can relate to," said Caroline G. Yarbrough, assistant professor in the Business & Technology Division of Delgado Community College, in a prepared statement. "They are eager to engage using their mobile device and that's what makes the use of technology such a great asset for my course. Using interactive gamification technology motivated my students to come to class and challenged their participation with each other, which was great."

"Our new partnership with mLevel accelerates innovation in the Business curriculum in a number of ways," said Paul Corey, managing director of higher education courseware at Pearson, in a prepared statement. "Their unique technology employs many gamification or 'serious game' techniques to deepen student engagement both intrinsically, through aspects such as level-progression, and extrinsically through features such as their leaderboard. We believe this higher level of engagement will both enhance students' course experience while improving their academic performance. We are well into the knowledge-worker era, and for today's graduates we have a social responsibility to ensure that learner gains translate directly to employability skills of the 21st century workplace. Our partnership contributes to this cause by fostering decision-making skills, as well as skills around knowledge transfer and application in what is a dynamic and fun learning environment."