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Transform Your Organization with Data in the Cloud

Every year, data migration surpasses its previous record for growth. The industry has a compound annual growth rate of 18% worldwide, with growth nearing 20% in the United States. And with that data migration comes the need to manage data in new ways–-which brings us to data lakes, or cloud-based repositories to store raw data. In 2016, a survey from IDC reported that more than 40% of businesses had imminent plans to deploy a data lake. Another 27% had plans to deploy one in the next few years, which reflects the ever increasing ubiquity of serverless data technology.

The data lake trend is driven by more than just cost and convenience. It’s also about innovation. Unlike traditional databases and data warehouses, which are siloed and limited by legacy architecture, data lakes make it easier to find, share, and process information. That flexibility has transformed how companies think about data and what they can do with it. Data lakes have the power to revolutionize business—and they come with many practical benefits, too. In this e-book, we’ll take a closer look at six reasons why companies in virtually every industry are choosing data lakes.


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