Private Partner Sponsors Rochester Institute of Technology New Media Projects
Senior students from Rochester Institute of
Technology's new
media design program and new
media interactive development program worked in teams to create digital
products and present them to members of Adobe's Experience Design (XD)
group.
Each year, senior students in the two programs work together in
cross-disciplinary teams to produce a capstone project. This year, Adobe
sponsored the New Media Team Project, which challenged seven teams of students
"to create new user experiences that take advantage of the interaction between
handheld mobile devices and big screens," according to information from the
university. Each team had the use of a large touchscreen TV and supplies for
the project and they met with Adobe staff for direction on their projects.
"In our talks, we challenged the student's conceptual ideas
about their projects and encouraged them to think about ways to increase
interaction," said Remon Tijssen, principal designer at Adobe's XD
group, in a prepared statement.
The New Media Team Projects included:
- Facet, an interactive
touchscreen storefront that lets users explore high-end retail
products;
- Synapp, a collaborative
notebook for the digital classroom;
- Bitness, an immersive
group exercise experience designed to encourage people to use the gym and
promote a healthy, positive and energetic workforce, while building team
morale within a company;
- Interlude, a mobile musical game
that takes advantage of idle crowds at festivals and events to raise
awareness for music education;
- Espy, a dynamic and
interactive way-finding experience for conferences or festivals;
- Vesti, a touchscreen display for
dressing rooms paired with a mobile application that creates an advanced,
personalized shopping experience intended to bridge the gap between online
and in-store shopping; and
- Mendo, an interactive
multi-screen exhibit that simulates what the team imagines to be the future
of the digital healthcare industry.
For more than 15 years, the university has been encouraging
cross-disciplinary work between students in the new media design program in
RIT's College of Imaging Arts and Sciences and the new media interactive
development program in RIT's B. Thomas Golisano College of Computing and
Information Sciences. The New Media Team Project brings together visual design
and computer programming students to develop Web, desktop and mobile
applications for the interactive design and development fields.
About the Author
Leila Meyer is a technology writer based in British Columbia. She can be reached at [email protected].