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Student Research: Can Googling Replace $168 Intro to Psych Textbook?

Students are taking the battle against high-priced textbooks into their own hands. This week, 11 University of Cincinnati seniors in the psychology program presented at an Educause event a comparison of the content of traditional college texts, one of which costs $168, to content they found for free on the Web.

The research effort was undertaken as part of the Digital Bookshelf Project, the University System of Ohio's effort to make textbooks more affordable.

For the latest research project, which took place in fall 2010, the students compared the value and educational quality of two current textbooks with the draft of a new textbook they found free online, along with what they could find through online search engines. They worked under the guidance of Charles Ginn, an associate professor of psychology at U Cincinnati.

"For our generation raised on the Internet, online searches for class materials often replace purchasing the textbook," said Libby Cates, one of the student researchers. "So, our primary research question was: Can students depend on what they find when they Google key terms? Secondly, we wanted to see what benefits are delivered through textbooks in their various forms."

They found that materials from Wikipedia were accurate and thorough, though "perhaps excessively thorough for an introductory course," they reported. "These summaries were equal to or exceeded those found in the two textbooks."

Students also found that the free e-textbook and lower-cost print materials all provided similar learning support. They recommended a combination of digital and print materials as being most supportive of student learning.

The Digital Bookshelf Project has brought together psychology departments across the state to offer students electronic textbook choices from major publishers. The goal of the project is to work with the publishers and university bookstores to provide students alternatives to standard texts.

The latest research follows on a project that investigated what format students would prefer for their text. For the 2010 academic year, 50,000 of Ohio's 70,000 introductory psychology students have had a low-cost digital option available for the textbook of their instructor's choice.

About the Author

Dian Schaffhauser is a writer who covers technology and business for a number of publications. Contact her at dian@dischaffhauser.com.

Comments

Sat, Apr 2, 2011 monika hardy http://labconnections.blogspot.com

bravo on the research.. what if we started sharing back all we did on places like wikipedia and youtube. easy to access for all that way..

Thu, Feb 17, 2011 sanford mcc

Doug, great idea for liberal arts/social science courses. not so much for math & physical sciences.

Wed, Feb 16, 2011 Phill Michigan

In response to Kevin of Ohio, the problem you mention is rendered moot by the fact that this generation of students don't think or even learn in a linear fashion any more. You can't read the internet cover to cover. Restricting the thought processes to the linear model of the text book leads our students down a path that doesn't explore every possible connection; it restricts the students to follow the path of the publisher, editor, writer.

Wed, Feb 16, 2011 Shunshyne Reno, NV

Information on most topics found by “googling” on the web should be more up to date than practically any textbook. As a result of the world wide web itself, Information and technology is increasing exponentially. Students deserve the most timely and accurate information available which can be found along with other less reliable information on the web. The skill that should be taught by educators is the ability to sift through all of the available information from any venue and discern what is valuable, relevant and based on research.

Wed, Feb 16, 2011 Doug Rowlett Houston, Texas

We learn by doing, right? Why not have students come into a class with only one assignment for the semester: produce the text for that course. Student work guided and material vetted by the professor, of course, the resulting eText could then be submitted for peer review, with grades being based on the reviewers' assessment of quality and thoroughness.

Wed, Feb 16, 2011 Kevin Ohio

One of the problems with this model is that "Googled" content is not necessarily organized in the order in which it needs to be taught, and the bulk of professors are not going to do the work to organize the content. What you all aren't realizing is that textbook publishers provide a service of organizing the content and providing additional teaching and learning tools such as assessments, etc. that drive up the cost. I worked for a textbook publisher for years and am definitely not defending the pricing models, but the business model often times gets overlooked in these discussions.

Wed, Feb 16, 2011 Jason

the main reason to create the books, e or otherwise would be because the Internet is always changing. It would be a bad situation if the link to really important content on the course website became unavailable.

Wed, Feb 16, 2011

Chris from Oklahoma -- lose not loose.

Wed, Feb 16, 2011 Chris Oklahoma

Follow the money trail! Colleges aren't going to go for this because their bookstores will loose money, and the professors will not get their cut when they write the textbooks, or kickbacks when they select them. You can always question the content of the web, but who will question the content of the textbooks? It's better and more accurate because it's on paper? Because it has a higher price tag? College has become a giant money farm, not an educational system. Safe money says that textbooks will be around for a long time to come, no matter how good or cheap web content is.

Wed, Feb 16, 2011 Brian

@Beth: I was thinking the same thing; why not just make web sites with all the info they need for the introductory course? Follow the money trail and you'll see why that is not done. The new websites could pool together all the vetted information found online about a particular topic. Sort of an open courseware type initiative. Putting the content into a static e-Textbook is no better than a printed book. If the eTextbook can come to life every semester with new information, now we're talking. The web sites, in mobile friendly formatted version a well, take care of that.

Wed, Feb 16, 2011 Alessandra

'Googling' could help but when it comes to quality, it's best to use textbooks. Students are still looking for options, they could rent or resell their textbooks at collegetextbooks.net

Wed, Feb 16, 2011 Beth Harris

I think this comes as no surprise to many of us- though it's great to read a study about it! Thanks! The question is - why make "e-textbooks" that are closed off from web, when there is so much great material on the web that can be used as virtual textbooks for learning. Why not just make websites? Our site, smarthistory.org can be used as a (free) multimedia replacement for the expensive art history textbook - and in addition to videos and text, we offer curated links so students can use all the great material there is out on the web related to the topic they're studying. We wrote about this here: http://smarthistory.org/blog/855/next-generation-learning-challenges-asked-what-makes-an-e-textbook-work-and/ and here: http://smarthistory.org/blog/834/why-digital-textbooks/#comments

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