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From Fire TV to Signage Stick: University of Utah's Digital Signage Evolution

Jake Sorensen, who oversees sponsorship and advertising and Student Media in Auxiliary Business Development at the University of Utah, has navigated the digital signage landscape for nearly 15 years. He was managing hundreds of devices on campus that were incompatible with digital signage requirements and needed a solution that was reliable and lowered labor costs. The Amazon Signage Stick, specifically engineered for digital signage applications, gave him the stability and design functionality the University of Utah needed, along with the assurance of long-term support.

SXSW EDU

SXSW EDU 2025 on Higher Education and Ever-changing Technology

Join education's most passionate community this March 3-6, 2025 at a special 15th-annual SXSW EDU Conference & Festival in Austin, Texas.