Turning Technologies Acquires eInstruction

  • By Kevin Hudson
  • 08/07/13

Audience and student response systems company Turning Technologies has acquired interactive education technology company eInstruction, in a move that both companies are characterizing as more collaborative partnership than acquisition.

"Our companies share a deep-seated commitment to the creation of technology that enriches the educational experience and when coupled with good pedagogy, effects educational outcomes in positive ways," said Turning Technologies' CEO Mike Broderick, in a release.  "Uniting our strengths, we plan to bring our collective customers the continued superior product experience and excellent service to which they are accustomed.  Together, we have a large and extremely talented team which will allow Turning Technologies to continue to provide innovative solutions and position the combined organization as a leader in the educational technology marketplace."

Under the acquisition, Turner acquires eInstruction proprietary products including the Insight 360 classroom instruction system, ExamView assessment software, and Mobi interactive whiteboards.

Along with integrating the eInstruction product line to its own solutions, Turner stated its hopes that the collaborative nature of the acquisition will provide value to its customers through "purposeful innovation and improved economies of scale," while helping Turning Technologies diversify its solutions and "accelerate strategic growth."

"As a result of bringing together the expertise of the combined organizations, the innovation and momentum will only accelerate," said Rich Fennessy, CEO of eInstruction, in a release, adding that the acquisition "will mean great things for our collective education customers."

About the Author

Kevin Hudson is a freelance journalist based in Portland, Oregon. He can be reached at [email protected].

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