Gravyty Merges with AI-Powered Student Engagement Companies Ivy.ai and Ocelot

Gravyty, a provider of alumni and donor engagement and fundraising solutions, has announced a merger with AI-powered student enrollment and engagement companies Ivy.ai and Ocelot. The combined company will operate under the Gravyty brand.

By incorporating Ivy.ai and Ocelot's AI technologies, Gravyty will deliver "a modern, seamless experience that improves student outcomes, drives institutional efficiency, and enhances long-term engagement," the company said. The combined platform will provide a single solution for recruitment, enrollment, retention, and fostering lifelong alumni relationships, with 24/7 multilingual AI support, personalized student guidance, and data-driven insights to optimize resources and enhance student success.

"Gravyty's unified AI-powered platform transforms student and alumni engagement, driving success, strengthening relationships, and maximizing efficiency," said Sharon Harrison, chief marketing officer of the unified Gravyty brand, in a statement. "By combining Ivy and Ocelot's expertise, we're empowering institutions with a seamless, data-driven solution to break down silos, personalize interactions at scale, and future-proof their strategies."

For more information on the merger, visit the Gravyty site.

About the Author

Rhea Kelly is editor in chief for Campus Technology, THE Journal, and Spaces4Learning. She can be reached at [email protected].

Featured

  • blue and green lines intersecting and merging in an abstract pattern against a light gray background with a subtle grid design

    Data Integration Market: Cloud Giants Down, AI Up

    "By 2027, AI assistants and AI-enhanced workflows incorporated into data integration tools will reduce manual intervention by 60 percent and enable self-service data management," according to research firm Gartner.

  • glowing digital shield with a checkmark in the center, surrounded by interconnected lines and nodes on a dark blue background with subtle circuit patterns

    Navigating CMMC 2.0: New Cybersecurity Standards Impact Higher Education

    In October 2024, the Department of Defense published a new update to its Cybersecurity Maturity Model Certification enforcing new cybersecurity standards on universities and colleges. With Phase 1 beginning this year, here's what the new requirements mean for higher ed.  

  • digital bookshelf displayed on a computer screen

    OverDrive, Ex Libris Integration Streamlines Discovery of Digital Content

    OverDrive, a provider of digital resources for schools and libraries, has announced an integration with library management provider Ex Libris that will allow academic institutions to discover the former's e-books and audiobooks within the Alma and Primo library services platforms.

  • consultant and educator sitting at a modern desk with a laptop and tablet, surrounded by abstract icons of online learning in a bright, minimalist setting

    Quality Matters Launches Advisory and Consulting Service

    A new service from Quality Matters, the nonprofit focused on quality assurance in online and innovative digital teaching and learning environments, is designed to help colleges and universities develop a sustainable online learning strategy.