As competition for students increases, colleges and universities are looking more and more to customer (or constituent) relationship management software for help in remaining competitive.
The National University System is replacing the current constituent relationship management (CRM) module of its ERP system with Talisma CRM. The change is intended to provide National with greater flexibility and extensibility, allowing the system to be custom configured to fit the organization's unique needs.
Colleges and universities worldwide are turning to the hosted SaaS model and saying goodbye to issues like patch management and server optimization.
Seton Hall University is using Coremetrics to better track its investment in recruitment efforts. The Web-based service, which is primarily used by retailers, captures behavioral data to provide the university with insights on how to allocate marketing dollars across campaigns and channels.
Huntington Junior College (HJC) in West Virginia has gone public with its year-long early-adopter use of Campus Management's CampusLearning, a suite of services that provides for real-time, two-way integration between proprietary portals and student information systems and the Moodle open source course management systems.
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Talisma Corp. announced version 8.0 of its constituent relationship management (CRM) application for higher education. The new release includes application management, a revamped user interface, two-way text messaging, personalized Web portals, and an ADA-compliant Web client, among other enhancements.
California's Rio Hondo College and Sierra College have selected software from the Banner Unified Digital Campus and other solutions from SunGard Higher Education to help address their growing enrollments and to help improve student retention and services.
Roanoke College has selected Talisma's Constituent Relationship Management (CRM) solution to personalize constituent communications in an effort to increase enrollment and forge stronger relations with current students.
Consulting firm BearingPoint said it has completed the first phase of an implementation of the Oracle PeopleSoft Enterprise CRM for Higher Education for the Admissions Office at Hobart and William Smith Colleges in Geneva, New York.