Skip to main content
Add as a preferred source on Google


Gravyty Merges with AI-Powered Student Engagement Companies Ivy.ai and Ocelot

Gravyty, a provider of alumni and donor engagement and fundraising solutions, has announced a merger with AI-powered student enrollment and engagement companies Ivy.ai and Ocelot. The combined company will operate under the Gravyty brand.

By incorporating Ivy.ai and Ocelot's AI technologies, Gravyty will deliver "a modern, seamless experience that improves student outcomes, drives institutional efficiency, and enhances long-term engagement," the company said. The combined platform will provide a single solution for recruitment, enrollment, retention, and fostering lifelong alumni relationships, with 24/7 multilingual AI support, personalized student guidance, and data-driven insights to optimize resources and enhance student success.

"Gravyty's unified AI-powered platform transforms student and alumni engagement, driving success, strengthening relationships, and maximizing efficiency," said Sharon Harrison, chief marketing officer of the unified Gravyty brand, in a statement. "By combining Ivy and Ocelot's expertise, we're empowering institutions with a seamless, data-driven solution to break down silos, personalize interactions at scale, and future-proof their strategies."

For more information on the merger, visit the Gravyty site.

About the Author

Rhea Kelly is editor in chief for Campus Technology, THE Journal, and Spaces4Learning. She can be reached at [email protected].

Featured

  • glowing circuit patterns

    Call for Speakers Now Open for Tech Tactics in Education Fall 2026

    The virtual conference from the producers of Campus Technology and THE Journal will return on Sept. 23, 2026, with a focus on emerging trends in with a focus on emerging trends in AI, cybersecurity, and more.

  • Hootsuite

    Beyond the Feed: How Higher Ed Turns Social Media Into a Measurable Enrollment Engine

    More than half of prospective students research programs on social media before visiting a university website, and nearly half will skip applying to a school that looks inactive online. Hootsuite, the all-in-one social OS platform trusted by more than 2,000 higher education institutions, helps campus teams turn everyday posts into measurable outcomes, from applications to alumni giving.

  • Student classroom scene with diverse learners attentively engaging in lecture, using laptops

    The AI Literacy Gap No One Expected

    While Gen Z may be advanced at generating quick outputs or using free LLMs for surface-level tasks, they need to develop critical thinking, communication, and analysis skills.

  • Dana Brunson facilitates a roundtable discussion with research and higher education IT leaders

    Internet2: Closing the Access Gap for Research Cyberinfrastructure

    Internet2's Research Engagement Team brings CIOs and other campus technology leadership together with research computing and data facilitators, forming a community that enables research cyberinfrastructure at institutions of all types and sizes.