Brockenhurst College Taps IBM Technology To Personalize Its Education

Brockenhurst College Taps IBM Technology To Personalize Its Education
Photo: PRNewsFoto/IBM

Brockenhurst College in the United Kingdom is hoping to achieve a 15 percent increase in growth and a 15 percent reduction in students who are at risk of dropping out over the next five years. To get there, the institution is rolling out IBM's Exceptional Student Experience (ESE), which uses a mixture of cloud, analytics, mobile and social technologies to help personalize the experience a student gets from enrollment all the way through to entering the workforce and lifelong learning.

With the ESE technology, students can learn anytime, anywhere and on any device, connect with others across the world, and access a rich set of data and online resources at their fingertips. Analytics notify teachers and lecturers when students are at risk of not completing their course or working to their full potential — drawing, for instance, on information about what books students are checking out of the library or which extracurricular activities they are involved in. The technology can also assess various learning styles, such as whether a student favors online learning, face to face learning or a combination of both — giving teaching staff the tools to step in and provide extra support whenever and wherever students need it.

Brockenhurst's ESE implementation is part of a cloud-first strategy aimed at increasing the college's agility — enabling educators and administrators to offer new services to students at key times, such as revision study, examinations, results day, clearing or open days, at a much faster rate. The school will access ESE via IBM's SoftLayer cloud platform, enabling access to predictive analytics, curriculum delivery, social collaboration and more through a personalized portal. ESE will also help administrators monitor students' academic progress by creating a holistic overview for each student's personalized learning experience.

In addition, once students finish their studies and begin their job search, ESE can inform them about openings that match their skill sets, as well as connect them with past alumni for career networking.

About the Author

Rhea Kelly is editor in chief for Campus Technology, THE Journal, and Spaces4Learning. She can be reached at [email protected].

Featured

  • cloud icon with internal and external connections

    New Agentic AI Tool Analyzes Oracle Fusion and Workday Releases

    AI-powered automation platform Opkey has announced Release Advisor, a new agentic AI product aimed at helping Oracle Fusion and Workday customers analyze release updates, determine impact, and generate testing plans for their environments.

  • hand holding AI brain circuit with graduation cap surrounded by hexagonal education icons including books, videos and learning tools

    U.S. Department of Labor Defines 5 Key Areas of AI Literacy

    The United States Department of Labor (DOL) has released a new AI Literacy Framework detailing key aspects of AI literacy as well as "delivery principles" for effective AI literacy training.

  • Abstract speed motion blur in vibrant colors

    3 Ed Tech Shifts that Will Define 2026

    The digital learning landscape is entering a new phase defined by rapid advances in artificial intelligence, rising expectations for the student experience, and increasing pressure to demonstrate quality and accountability in online education.

  • Hand holding a glowing AI sphere

    Beyond the Hype: 5 Actionable Steps for Higher Ed to Master AI in 2026

    AI has arrived as a powerful, pervasive reality, bringing with it a whirlwind of innovation, new tools, and pressing questions. Here are five practical steps to help your institution navigate this rapidly evolving landscape and accelerate its path to real transformation.