Watermark Integrates Course Evaluations and Faculty Activity Data

survey data

Watermark is connecting the dots between course evaluations and faculty activity reporting with a new integration aimed at extending the life cycle of institutional data. The release comes out of two acquisitions the company made in the last year: Digital Measures, a provider of faculty activity reporting software, and EvaluationKIT, a provider of enterprise course evaluation and survey software for higher education.

Now that Watermark has integrated those products into its portfolio, it can offer institutions "a more holistic picture of course and program effectiveness, approaches to teaching and learning, faculty workload, and service across the institution for purposes of continuous quality improvement," according to a news announcement. Results of course evaluations and surveys can be viewed directly alongside course data and combined with other faculty activities and accomplishments, giving administrators a "more comprehensive view of faculty activities data for annual reviews, reappointment, promotion and tenure, and post-tenure review processes."

"In addition to giving both administrators and faculty a fuller view of their teaching, professional development, and service activities, this integration provides institutions with better insight into course effectiveness so they have the data needed to make informed curricular improvements," noted Kevin Hoffman, president of EvaluationKIT by Watermark, in a statement. "Centralizing and integrating solutions is a pivotal step toward supporting institutions that want to gather course evaluation and faculty activity data more efficiently and streamline processes."

Watermark worked with a number of partner institutions to inform the technical integration. For example, the University of Denver is combining the data from two large-scale sets of course evaluations with its faculty activity reporting data, in order to analyze course and program effectiveness and inform the annual review processes for faculty.

"We were very excited about the expanded capacity and opportunities presented by Digital Measures and EvaluationKIT," said Linda Kosten, senior associate provost, academic administration, for the University of Denver. "We now have the ability to centralize and integrate our course evaluation, faculty activity reporting, accreditation tracking and data collection processes. Most importantly, Watermark is providing us with better abilities to leverage our data across processes so that we can make informed decisions that will improve both student and institutional outcomes."

For more information, visit the Watermark site.

About the Author

Rhea Kelly is editor in chief for Campus Technology, THE Journal, and Spaces4Learning. She can be reached at [email protected].

Featured

  • abstract pattern with interconnected blue nodes and lines forming neural network shapes, overlaid with semi-transparent bars and circular data points

    Data, AI Lead Educause Top 10 List for 2025

    Educause recently released its annual Top 10 list of the most important technology issues facing colleges and universities in the coming year, with a familiar trio leading the bunch: data, analytics, and AI. But the report presents these critical technologies through a new lens: restoring trust in higher education.

  • stylized illustration of a portfolio divided into sections for career training

    St. Cloud State University Adds Four Tech Bootcamps via Upright Partnership

    To meet the growing demand for tech professionals in the state, Minnesota's St. Cloud State University is partnering with Upright to launch four career-focused bootcamps that will provide in-demand skills in software development, UX/UI design, data analytics, and digital marketing.

  • digital bookshelf displayed on a computer screen

    OverDrive, Ex Libris Integration Streamlines Discovery of Digital Content

    OverDrive, a provider of digital resources for schools and libraries, has announced an integration with library management provider Ex Libris that will allow academic institutions to discover the former's e-books and audiobooks within the Alma and Primo library services platforms.

  • Man wearing headset working on a computer

    Internet2: Network Routing Security and RPKI Adoption in Research and Education

    We ask James Deaton, vice president of network services, about Internet2's initiatives and leadership efforts to promote routing security and RPKI adoption in research and higher education networks.