Concordia U Outsources Student Retention

Concordia University in Irvine, CA has chosen Hobsons' EMT Retain to help improve the institution's early alert intervention and retention rates. Concordia said it hopes to use the application to identify and consistently communicate with students before they're lost to attrition.

"At Concordia, we realize that our students' experiences are based on multiple factors. Concordia is excited to begin using Hobsons' EMT Retain to improve our student retention strategies," said Scott Rhodes, executive director of university admissions. "With the help of Hobsons' Managed Services team, we know we will be able to make an impact on our retention rates quickly and easily."

EMT Retain includes an early alert automation filtering process, flagging students that appear to be "at risk," based on data collected from communication plans set for each student.

The university will outsource implementation and administration of the application to Hobsons' managed services team for the first year. That external team will develop communication plans, deploy communication as needed, modify efforts based on response, and analyze and strategize based on student data.

Other EMT Retain users include the University of Central Missouri in Warrensburg and Fayetteville State University in North Carolina.

About the Author

Dian Schaffhauser is a former senior contributing editor for 1105 Media's education publications THE Journal, Campus Technology and Spaces4Learning.

Featured

  • college student sitting at a laptop writing a college essay

    How Can Schools Manage AI in Admissions?

    Many questions remain around the role of artificial intelligence in admissions as schools navigate the balance between innovation and integrity.  

  • a hobbyist in casual clothes holds a hammer and a toolbox, building a DIY structure that symbolizes an AI model

    Ditch the DIY Approach to AI on Campus

    Institutions that do not adopt AI will quickly fall behind. The question is, how can colleges and universities do this systematically, securely, cost-effectively, and efficiently?

  • person signing a bill at a desk with a faint glow around the document. A tablet and laptop are subtly visible in the background, with soft colors and minimal digital elements

    California Governor Signs AI Content Safeguards into Law

    California Governor Gavin Newsom has officially signed off on a series of landmark artificial intelligence bills, signaling the state’s latest efforts to regulate the burgeoning technology, particularly in response to the misuse of sexually explicit deepfakes. The legislation is aimed at mitigating the risks posed by AI-generated content, as concerns grow over the technology's potential to manipulate images, videos, and voices in ways that could cause significant harm.

  • laptop screen showing Coursera course

    Coursera Introduces New Gen AI Skills Training and Credentials

    Learning platform Coursera is expanding its Generative AI Academy training portfolio with an offering for teams, as well as adding new generative AI courses, specializations, and certificates.