Hobsons Takes CRM Mobile

Administrative technology developer Hobsons has introduced mobile functionality for its constituent relationship management system for higher education, EMT Connect.

EMT Connect is a CRM designed to help administrators implement multichannel communications and track results through various reporting tools. The new mobile functionality, available through EMT Mobile, allows admissions staff to access the CRM through their mobile devices, such as iPhones, Blackberrys, and Androids, as well as other Internet-enabled smart phones.

Specifically, the application allows users to perform searches, view CRM data, add new data, edit existing data, and, for administrators, access reports. According to Hobsons, "Admissions counselors are able to immediately upload information from a student they just met, engaging the student's interest and feeding them into mailing lists long before they return to the office. In turn, supervisors can see how their staff is performing against recruitment goals with the most up-to-date student data available."

Further information about EMT Connect can be found here.

About the Author

David Nagel is the former editorial director of 1105 Media's Education Group and editor-in-chief of THE Journal, STEAM Universe, and Spaces4Learning. A 30-year publishing veteran, Nagel has led or contributed to dozens of technology, art, marketing, media, and business publications.

He can be reached at [email protected]. You can also connect with him on LinkedIn at https://www.linkedin.com/in/davidrnagel/ .


Featured

  • person signing a bill at a desk with a faint glow around the document. A tablet and laptop are subtly visible in the background, with soft colors and minimal digital elements

    California Governor Signs AI Content Safeguards into Law

    California Governor Gavin Newsom has officially signed off on a series of landmark artificial intelligence bills, signaling the state’s latest efforts to regulate the burgeoning technology, particularly in response to the misuse of sexually explicit deepfakes. The legislation is aimed at mitigating the risks posed by AI-generated content, as concerns grow over the technology's potential to manipulate images, videos, and voices in ways that could cause significant harm.

  • glowing AI brain composed of geometric lines and nodes, encased within a protective shield of circuit patterns

    NIST's U.S. AI Safety Institute Announces Research Collaboration with Anthropic and OpenAI

    The U.S. AI Safety Institute, part of the National Institute of Standards and Technology (NIST), has formalized agreements with AI companies Anthropic and OpenAI to collaborate on AI safety research, testing, and evaluation.

  • a glowing gaming controller, a digital tree structure, and an open book

    Report: Use of Game Engines Expands Beyond Gaming

    Game development technology is increasingly being utilized beyond its traditional gaming roots, according to the recently released annual "State of Game Development" report from development and DevOps solutions provider Perforce Software.

  • translucent lock composed of interconnected nodes and circuits at the center

    Cloud Security Alliance: Best Practices for Securing AI Systems

    The Cloud Security Alliance (CSA), a not-for-profit organization whose mission statement is defining and raising awareness of best practices to help ensure a secure cloud computing environment, has released a new report offering guidance on securing systems that leverage large language models (LLMs) to address business challenges.