Pearson, General Assembly Partner on Online Courses for Job Skills
Pearson has partnered with General Assembly (GA) to offer online, skills-focused courses in the areas of digital
marketing, web development, user experience design and data analytics.
General
Assembly is a global education company focused on providing "relevant
and in-demand skills across data, design, business and technology,"
according to information from the company. Pearson entered into the
partnership with General Assembly as part of its commitment to increase
access to courseware that helps learners develop in-demand career
skills and competencies.
"This partnership is part of our
comprehensive portfolio of professional development and training course
offerings designed to provide high-impact credentialing and
employability solutions that prepare learners for successful,
accelerated entry into the workforce," said Annabel Cellini, senior
vice president of Strategy and Marketing for Pearson, in a prepared
statement.
General Assembly online courses now available from Pearson include:
- Data Analysis,
which teaches people working in areas such as product management,
marketing, finance and operations how to become more proficient at
gathering, analyzing and presenting data using SQL, Excel and data
visualization;
- HTML, CSS and Web Design, which teaches how to design and build attractive, responsive websites using HTML and CSS;
- Digital Marketing,
which teaches how to analyze data generated by digital marketing
activities and translate that data into digital marketing strategies;
and
- User Experience Design, which teaches the fundamentals of user experience design.
General
Assembly's curricula is developed by subject matter experts with
real-world experience. The courses are five to 10 weeks long and are
delivered using social and mobile technologies. Students receive weekly
mentoring sessions from a practitioner in the field.
Further information about the online courses can be found on General Assembly's site.
About the Author
Leila Meyer is a technology writer based in British Columbia. She can be reached at [email protected].